If you’ve done that well, they’re going to be asking themselves “How can I make this happen?”, which you answer in the last section of your letter by proposing an action they can take. “Call me at 鴔) 555 to arrange an interview” or “Let’s meet next Thursday to discuss this proposal” or “Order your copy today”. Don’t leave the action for your recipient to figure out. I think a lot of time we lack the confidence to ask for the action we want, and we give ourselves an “out” by leaving it unsaid, hoping they’ll figure it out themselves.
Letter Text: Business letter text should be clean and readable. Avoid writing your letter in one large block of text. Break your text into several concise paragraphs. These paragraphs should be aligned to the left; this allows for easier reading. When you have completed your letter, ask someone else to read it for you. Have them glance briefly at the letter. Is there too much text on the page? Is it easy to see the distinct paragraphs?