Sometimes a person's gender is unclear from a name _ names like "Corey" or "Blake," are both common women's and men's names. If that is the case, do some investigating to determine gender from searching on LinkedIn or a company website. But if it remains ambiguous, simply write out the person's full name, dropping the title. For example, "Dear Corey Meyer."
Application letters and cover letters. Many people believe that application letters and cover letters are essentially the same. For purposes of this handout, though, these kinds of letters are different. The letter of application is a sales letter in which you market your skills, abilities, and knowledge. A cover letter, on the other hand, is primarily a document of transmittal. It identifies an item being sent, the person to whom it is being sent, and the reason for its being sent, and provides a permanent record of the transmittal for both the writer and the reader.