Tips and Tricks for Better Letters: Following the proper formatting is only the first part of writing a letter that gets action. The content of a poorly formatted letter is unlikely to be read _ in one study of HR personnel, more than 80% said they’d throw out a resume if there were only one or two errors in the cover letter _ but even a well_formed letter is unlikely to be acted on unless the content is powerful and engaging. Once you have their attention, you need to create interest in whatever you’re offering. Promise to solve their problems _ with a great product, with your services, with a partnership, with whatever it is you’re writing about.
In the end, this is all about respect for your recipient. If you’re offering a real solution to a real problem, people want to know about it. By following proper and well_understood formats and keeping your writing clear and engaging, you’re making it easier for them to solve their problem. Provided that you’re honest and have the skills and talents to back up your claims, writing a good, solid letter makes it more likely that both you and your reader will be satisfied. Try it the next time you have to write an important letter.